Greg (the) Bruce is a writer and creative in Brooklyn.
As if Brooklyn needed any more of those.


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Grey Goose x US Open
The Honey Foe Chain








About

Frances Tiafoe always wears his Big Foe chain.
For the 2025 US Open, we made it even bigger.

We reimagined his chain through the lens of the US Open’s most celebrated cocktail, the Honey Deuce, a raspberry lemonade drink served with three honeydew melon balls. How? By skewering his chain with a Goose Stirrer and three jewels resembling melon balls as O’s.

Thus, the Honey Foe Chain was born.
All for 10K. Which means happy clients, happy life.
You know the saying.

Credits

Jack Graham (ACD)
Estefanio Holtz (ECD)
Johnny Nelson (Jeweller)






                                                    





From PDX. Based in NYC.